{"id":31806,"date":"2020-11-11T13:52:02","date_gmt":"2020-11-11T13:52:02","guid":{"rendered":"https:\/\/matisiceland.org\/?post_type=matis_projects&#038;p=31806"},"modified":"2024-01-24T11:25:18","modified_gmt":"2024-01-24T11:25:18","slug":"primefish","status":"publish","type":"matis_projects","link":"https:\/\/matis.is\/en\/matis_projects\/primefish\/","title":{"rendered":"How to improve the competitiveness of fisheries companies?"},"content":{"rendered":"<h4 class=\"wp-block-heading\">The PrimeFish project focused on the production of seafood and how to improve the competitiveness of fisheries companies in the international market.&nbsp;<\/h4>\n\n\n\n<p>PrimeFish&#039;s goal was to identify the main reasons and make suggestions for improvements that could contribute to increased innovation and competitiveness and encourage growth within the industry.<br><br>PrimeFish was a four-year project in which a number of companies, research institutes and universities participated, as well as a considerable number of stakeholders, such as fisheries companies.<\/p>\n\n\n\n<p><strong>Outcomes:<\/strong><\/p>\n\n\n\n<p>The PrimeFish project organized a workshop on&nbsp;<strong>competitiveness, marketing and value chain in fisheries and aquaculture<\/strong>&nbsp;in the CETMAR Foundation (Vigo, Spain). On the&nbsp;<strong>6th of October<\/strong>&nbsp;2017 international researchers on the fields of competitiveness, productivity and marketing will present a&nbsp;<strong>market-oriented prediction toolbox<\/strong>&nbsp;for the seafood sector (<a href=\"https:\/\/web.archive.org\/web\/20201230132836\/http:\/\/www.primefish.eu\/work-package-6-decision-support-framework\" target=\"_blank\" rel=\"noreferrer noopener\">PrimeDSS<\/a>).<\/p>\n\n\n\n<p>Experts on fisheries and aquaculture economy of international research institutes as the&nbsp;<strong><a href=\"https:\/\/web.archive.org\/web\/20201230132836\/http:\/\/www.primefish.eu\/portfolio\/86\" target=\"_blank\" rel=\"noreferrer noopener\">Marine Institute<\/a><\/strong>&nbsp;(Canada),&nbsp;<strong><a href=\"https:\/\/web.archive.org\/web\/20201230132836\/http:\/\/www.primefish.eu\/portfolio\/24\" target=\"_blank\" rel=\"noreferrer noopener\">Mat\u00eds<\/a><\/strong>&nbsp;(Iceland),&nbsp;<strong><a href=\"https:\/\/web.archive.org\/web\/20201230132836\/http:\/\/www.primefish.eu\/portfolio\/25\" target=\"_blank\" rel=\"noreferrer noopener\">University of Iceland<\/a><\/strong>,&nbsp;<strong><a href=\"https:\/\/web.archive.org\/web\/20201230132836\/http:\/\/www.primefish.eu\/portfolio\/80\" target=\"_blank\" rel=\"noreferrer noopener\">University of Pavia<\/a><\/strong>&nbsp;(Italy),&nbsp;<strong><a href=\"https:\/\/web.archive.org\/web\/20201230132836\/http:\/\/www.primefish.eu\/portfolio\/21\" target=\"_blank\" rel=\"noreferrer noopener\">Synthesis<\/a><\/strong>&nbsp;(Spain \u2013 Faroe Islands),&nbsp;<a href=\"https:\/\/web.archive.org\/web\/20201230132836\/http:\/\/www.primefish.eu\/portfolio\/23\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>TTZ Bremerhaven<\/strong><\/a>&nbsp;(Germany) and of the&nbsp;<a href=\"https:\/\/web.archive.org\/web\/20201230132836\/http:\/\/www.primefish.eu\/portfolio\/18\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>CETMAR Foundation<\/strong><\/a>&nbsp;will present the results of the project. The meeting will include dynamics to support interaction, review of results and dialogue among the participants.<\/p>\n\n\n\n<p>Check the main highlights of the session and presentations here:<\/p>\n\n\n\n<div class=\"wp-block-file\"><a id=\"wp-block-file--media-1d1af780-b3ba-4bf9-b3c3-f23a93760f9e\" href=\"https:\/\/matis.is\/wp-content\/uploads\/primefish_vigo_6_oct_minutes_v4-1.pdf\"><strong>Highlights of the &#8222;The Situation of the Seafood Products Market, Is it Possible to be more Competitive&#8220;<\/strong><\/a><\/div>\n\n\n\n<h4 class=\"wp-block-heading\">Deliverables<\/h4>\n\n\n\n<p><strong><a href=\"https:\/\/matis.is\/wp-content\/uploads\/D1_1_GuidelinesForDataCollectionMethods.pdf\">Deliverable 1.1. Guidelines for data collection methods, data names and types, and granularity<\/a><\/strong><\/p>\n\n\n\n<p><strong><a href=\"https:\/\/matis.is\/wp-content\/uploads\/D1_2_PrimeFishDataManagementPlan.pdf\">Deliverable 1.2. Data Management Plan<\/a><\/strong><\/p>\n\n\n\n<p>Deliverable 1.3. Guidelines for data analysis methods with links to collected data types<\/p>\n\n\n\n<p><a href=\"https:\/\/matis.is\/wp-content\/uploads\/D1_4_methods_compendium.pdf\"><strong>Deliverable 1.4. PrimeDSF methods compendium<\/strong><\/a><\/p>\n\n\n\n<p><strong><a href=\"https:\/\/matis.is\/wp-content\/uploads\/D1_6_PF_Ethical_Clearance.pdf\">Deliverable 1.6. Ethical clearance<\/a><\/strong><\/p>\n\n\n\n<p><strong><a href=\"https:\/\/matis.is\/wp-content\/uploads\/D2_1_Report_on_the_development_prices.pdf\">Deliverable 2.1. Report on the development of prices &amp; volumes in the European fishery and aquaculture market<\/a><\/strong><\/p>\n\n\n\n<p><strong><a href=\"https:\/\/matis.is\/wp-content\/uploads\/D2_2_Economic_Performance.pdf\">Deliverable 2.2. Economic performance of selected European and Canadian fisheries<\/a><\/strong><\/p>\n\n\n\n<p><a href=\"https:\/\/matis.is\/wp-content\/uploads\/D2_3_Economic_performance_farmed.pdf\"><strong>Deliverable 2.3. Report on the economic performance of selected European and Vietnamese farmed species<\/strong><\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/matis.is\/wp-content\/uploads\/D2_4_Report_on_boom_and_bust.pdf\"><strong>Deliverable 2.4. Report on &quot;boom and bust&quot; cycles for selected European fisheries and aquaculture species<\/strong><\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/matis.is\/wp-content\/uploads\/D3_1_ValueChain_Input_OutputStructure.pdf\"><strong>Deliverable 3.1. Description of value chains and input-output structure<\/strong><\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/matis.is\/wp-content\/uploads\/D3_2_Market_institutional_analysis.pdf\"><strong>Deliverable 3.2. Market institutional analysis<\/strong><\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/matis.is\/wp-content\/uploads\/D3_3_Costs_Benefits_Labelling.pdf\"><strong>Deliverables 3.3. Report on costs &amp; benefits of compliance with voluntary market-based labeling &amp; certification schemes<\/strong><\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/matis.is\/wp-content\/uploads\/D3_4_Evaluation_industry_dynamics_reduced.pdf\"><strong>Deliverables 3.4. Report on evaluation of industry dynamics, opportunities and threats to industry<\/strong><\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/matis.is\/wp-content\/uploads\/D3_5_Non_market_effects.pdf\"><strong>Deliverable 3.5. Report on population assessment and valuation of non-market effects of aquaculture and capture fisheries activities<\/strong><\/a><\/p>\n\n\n\n<p><strong><a href=\"https:\/\/matis.is\/wp-content\/uploads\/D4_1_Industry_study_cases_report.pdf\">Deliverables 4.1. Industry study cases report: A collection of marketing successes and failures in the world based on clever product innovation and\/or marketing activities<\/a><\/strong><\/p>\n\n\n\n<p><a href=\"https:\/\/matis.is\/wp-content\/uploads\/D4_2_Qualitative_research_report.pdf\"><strong>Deliverables 4.2. Qualitative research report<\/strong><\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/matis.is\/wp-content\/uploads\/D4_3_Report_on_the_develop_of_fish_cons_in_fr_finland.pdf\"><strong>Deliverables 4.3. Report on the development of fish consumption and demand in France and Finland<\/strong><\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/matis.is\/wp-content\/uploads\/D4_4_Report_impact_increased_fish_consumption.pdf\"><strong>Deliverables 4.4. Report on impacts of increased fish consumption on economic, health and environmental attributes<\/strong><\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/matis.is\/wp-content\/uploads\/D4_5_Report_on_Frequencies_of_consumers_purchases.pdf\"><strong>Deliverable 4.5. Report on frequencies of consumer purchases<\/strong><\/a><\/p>\n\n\n\n<div class=\"wp-block-file\"><a id=\"wp-block-file--media-bb30fb8a-8a80-461f-84a4-a63ec1182a1e\" href=\"https:\/\/matis.is\/wp-content\/uploads\/D4_6_Demand_stimulation.pdf\"><strong>Deliverable 4.6. Report on social awareness, attempts to stimulate fish consumption and negative press<\/strong><br><br><\/a><\/div>\n\n\n\n<div class=\"wp-block-file\"><a id=\"wp-block-file--media-36cabea9-79b3-406d-a1d8-20477709ea9e\" href=\"https:\/\/matis.is\/wp-content\/uploads\/D4_7_Willigness_to_pay-1.pdf\"><strong>Deliverable 4.7. Choice modeling report on innovative features and the consumers&#039; willingness to pay<\/strong><\/a><\/div>\n\n\n\n<p><strong><a href=\"https:\/\/matis.is\/wp-content\/uploads\/D7_1_Website.pdf\">Deliverables 7.1. PrimeFish Website<\/a><\/strong><\/p>\n\n\n\n<p><strong><a href=\"https:\/\/matis.is\/wp-content\/uploads\/D7_2_Communication_Plan.pdf\">Deliverables 7.2. Communication Plan<\/a><\/strong><\/p>\n\n\n\n<p><a href=\"https:\/\/matis.is\/wp-content\/uploads\/D7_4_Dissemination_Annual_Report_II.pdf\"><strong>Deliverables 7.4. Dissemination Annual Report II<\/strong><\/a><\/p>\n\n\n\n<p><strong><a href=\"https:\/\/matis.is\/wp-content\/uploads\/D7_3_Dissemination_Annual_-Report_-I.pdf\">Deliverables 7.3. Dissemination Annual Report I<\/a><\/strong><\/p>\n\n\n\n<p><a href=\"https:\/\/matis.is\/wp-content\/uploads\/D7_5_Dissemination_Annual_Report_III.pdf\"><strong>Deliverable 7.5. Dissemination Annual Report III<\/strong><\/a><\/p>\n\n\n\n<p><strong><a href=\"https:\/\/matis.is\/wp-content\/uploads\/newsletter_no1.pdf\">The first newsletter!<\/a><\/strong><\/p>\n\n\n\n<p><strong><a href=\"https:\/\/matis.is\/wp-content\/uploads\/primefish_consumo_20oct.pdf\">Conclusions of the workshop &#8222;Seafood Consumption in Spain&#8220;<\/a><\/strong><\/p>\n\n\n\n<p><strong><a href=\"https:\/\/matis.is\/wp-content\/uploads\/primefish_vigo_6_oct_minutes_v4-2.pdf\">Highlights of the workshop &quot;The Situation of the Seafood Products Market, is it Possible to be More Competitive?&quot;<\/a><\/strong><\/p>\n\n\n\n<p><strong><a href=\"https:\/\/matis.is\/wp-content\/uploads\/forecasting_primefish.pdf\">The prospective and forecasting analysis done by PrimeFish at a glance<\/a><\/strong><\/p>\n\n\n\n<p><strong><a href=\"https:\/\/matis.is\/wp-content\/uploads\/PrimeFish_Summary_18-months_partners.pdf\">Major outcomes of the first 18 months of hard work!<\/a><\/strong><\/p>\n\n\n\n<p><\/p>","protected":false},"featured_media":31807,"template":"","meta":{"_acf_changed":false,"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}}},"categories":[8,1975],"tags":[1983,91,63,620,1989],"class_list":["post-31806","matis_projects","type-matis_projects","status-publish","has-post-thumbnail","hentry","category-h2020","category-sjavarutvegur","tag-eldi-og-raektun","tag-fiskeldi","tag-sjavarfang","tag-sjavarutvegur","tag-virdiskedja-og-sjalfbaerni"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Hvernig m\u00e1 b\u00e6ta samkeppnish\u00e6fni sj\u00e1var\u00fatvegsfyrirt\u00e6kja? - Mat\u00eds<\/title>\n<meta name=\"description\" content=\"PrimeFish verkefni\u00f0 snerist um framlei\u00f0slu sj\u00e1varafur\u00f0a og hvernig b\u00e6ta m\u00e6tti samkeppnish\u00e6fni sj\u00e1var\u00fatvegsfyrirt\u00e6kja \u00e1 al\u00fej\u00f3\u00f0amarka\u00f0i.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/matis.is\/en\/matis_projects\/primefish\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hvernig m\u00e1 b\u00e6ta samkeppnish\u00e6fni sj\u00e1var\u00fatvegsfyrirt\u00e6kja? - Mat\u00eds\" \/>\n<meta property=\"og:description\" content=\"PrimeFish verkefni\u00f0 snerist um framlei\u00f0slu sj\u00e1varafur\u00f0a og hvernig b\u00e6ta m\u00e6tti samkeppnish\u00e6fni sj\u00e1var\u00fatvegsfyrirt\u00e6kja \u00e1 al\u00fej\u00f3\u00f0amarka\u00f0i.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/matis.is\/en\/matis_projects\/primefish\/\" \/>\n<meta property=\"og:site_name\" content=\"Mat\u00eds\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/matisiceland\" \/>\n<meta property=\"article:modified_time\" content=\"2024-01-24T11:25:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/matis.is\/wp-content\/uploads\/2020\/11\/Frystihus_small_\u00a9Larus_Karl_Ingvarsson_A129722.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1276\" \/>\n\t<meta property=\"og:image:height\" content=\"852\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@matisiceland\" \/>\n<meta name=\"twitter:label1\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/matis.is\\\/matis_projects\\\/primefish\\\/\",\"url\":\"https:\\\/\\\/matis.is\\\/matis_projects\\\/primefish\\\/\",\"name\":\"Hvernig m\u00e1 b\u00e6ta samkeppnish\u00e6fni sj\u00e1var\u00fatvegsfyrirt\u00e6kja? - Mat\u00eds\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/matis.is\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/matis.is\\\/matis_projects\\\/primefish\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/matis.is\\\/matis_projects\\\/primefish\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/matis.is\\\/wp-content\\\/uploads\\\/2020\\\/11\\\/Frystihus_small_\u00a9Larus_Karl_Ingvarsson_A129722.jpg\",\"datePublished\":\"2020-11-11T13:52:02+00:00\",\"dateModified\":\"2024-01-24T11:25:18+00:00\",\"description\":\"PrimeFish verkefni\u00f0 snerist um framlei\u00f0slu sj\u00e1varafur\u00f0a og hvernig b\u00e6ta m\u00e6tti samkeppnish\u00e6fni sj\u00e1var\u00fatvegsfyrirt\u00e6kja \u00e1 al\u00fej\u00f3\u00f0amarka\u00f0i.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/matis.is\\\/matis_projects\\\/primefish\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/matis.is\\\/matis_projects\\\/primefish\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/matis.is\\\/matis_projects\\\/primefish\\\/#primaryimage\",\"url\":\"https:\\\/\\\/matis.is\\\/wp-content\\\/uploads\\\/2020\\\/11\\\/Frystihus_small_\u00a9Larus_Karl_Ingvarsson_A129722.jpg\",\"contentUrl\":\"https:\\\/\\\/matis.is\\\/wp-content\\\/uploads\\\/2020\\\/11\\\/Frystihus_small_\u00a9Larus_Karl_Ingvarsson_A129722.jpg\",\"width\":1276,\"height\":852},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/matis.is\\\/matis_projects\\\/primefish\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/matis.is\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Mat\u00eds verkefni\",\"item\":\"https:\\\/\\\/matis.is\\\/https:\\\/\\\/new.matis.is\\\/rannsoknir-og-nyskopun\\\/rannsoknarverkefni\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Hvernig m\u00e1 b\u00e6ta samkeppnish\u00e6fni sj\u00e1var\u00fatvegsfyrirt\u00e6kja?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/matis.is\\\/#website\",\"url\":\"https:\\\/\\\/matis.is\\\/\",\"name\":\"Mat\u00eds\",\"description\":\"Ver\u00f0m\u00e6task\u00f6pun, matv\u00e6la\u00f6ryggi og l\u00fd\u00f0heilsa\",\"publisher\":{\"@id\":\"https:\\\/\\\/matis.is\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/matis.is\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/matis.is\\\/#organization\",\"name\":\"Mat\u00eds ohf.\",\"url\":\"https:\\\/\\\/matis.is\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/matis.is\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/matis.is\\\/wp-content\\\/uploads\\\/2021\\\/02\\\/matis_logo_blatthvitt.png\",\"contentUrl\":\"https:\\\/\\\/matis.is\\\/wp-content\\\/uploads\\\/2021\\\/02\\\/matis_logo_blatthvitt.png\",\"width\":1507,\"height\":1507,\"caption\":\"Mat\u00eds ohf.\"},\"image\":{\"@id\":\"https:\\\/\\\/matis.is\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/matisiceland\",\"https:\\\/\\\/x.com\\\/matisiceland\",\"https:\\\/\\\/www.instagram.com\\\/matisiceland\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/matisiceland\\\/\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UCY-frt3uTqgVZW-DLjoo5bA\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"How to improve the competitiveness of fisheries companies? - Mat\u00eds","description":"The PrimeFish project focused on the production of seafood and how to improve the competitiveness of fisheries companies in the international market.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/matis.is\/en\/matis_projects\/primefish\/","og_locale":"en_GB","og_type":"article","og_title":"Hvernig m\u00e1 b\u00e6ta samkeppnish\u00e6fni sj\u00e1var\u00fatvegsfyrirt\u00e6kja? - Mat\u00eds","og_description":"PrimeFish verkefni\u00f0 snerist um framlei\u00f0slu sj\u00e1varafur\u00f0a og hvernig b\u00e6ta m\u00e6tti samkeppnish\u00e6fni sj\u00e1var\u00fatvegsfyrirt\u00e6kja \u00e1 al\u00fej\u00f3\u00f0amarka\u00f0i.","og_url":"https:\/\/matis.is\/en\/matis_projects\/primefish\/","og_site_name":"Mat\u00eds","article_publisher":"https:\/\/www.facebook.com\/matisiceland","article_modified_time":"2024-01-24T11:25:18+00:00","og_image":[{"width":1276,"height":852,"url":"https:\/\/matis.is\/wp-content\/uploads\/2020\/11\/Frystihus_small_\u00a9Larus_Karl_Ingvarsson_A129722.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_site":"@matisiceland","twitter_misc":{"Estimated reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/matis.is\/matis_projects\/primefish\/","url":"https:\/\/matis.is\/matis_projects\/primefish\/","name":"How to improve the competitiveness of fisheries companies? - Mat\u00eds","isPartOf":{"@id":"https:\/\/matis.is\/#website"},"primaryImageOfPage":{"@id":"https:\/\/matis.is\/matis_projects\/primefish\/#primaryimage"},"image":{"@id":"https:\/\/matis.is\/matis_projects\/primefish\/#primaryimage"},"thumbnailUrl":"https:\/\/matis.is\/wp-content\/uploads\/2020\/11\/Frystihus_small_\u00a9Larus_Karl_Ingvarsson_A129722.jpg","datePublished":"2020-11-11T13:52:02+00:00","dateModified":"2024-01-24T11:25:18+00:00","description":"The PrimeFish project focused on the production of seafood and how to improve the competitiveness of fisheries companies in the international market.","breadcrumb":{"@id":"https:\/\/matis.is\/matis_projects\/primefish\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/matis.is\/matis_projects\/primefish\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/matis.is\/matis_projects\/primefish\/#primaryimage","url":"https:\/\/matis.is\/wp-content\/uploads\/2020\/11\/Frystihus_small_\u00a9Larus_Karl_Ingvarsson_A129722.jpg","contentUrl":"https:\/\/matis.is\/wp-content\/uploads\/2020\/11\/Frystihus_small_\u00a9Larus_Karl_Ingvarsson_A129722.jpg","width":1276,"height":852},{"@type":"BreadcrumbList","@id":"https:\/\/matis.is\/matis_projects\/primefish\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/matis.is\/"},{"@type":"ListItem","position":2,"name":"Mat\u00eds verkefni","item":"https:\/\/matis.is\/https:\/\/new.matis.is\/rannsoknir-og-nyskopun\/rannsoknarverkefni\/"},{"@type":"ListItem","position":3,"name":"Hvernig m\u00e1 b\u00e6ta samkeppnish\u00e6fni sj\u00e1var\u00fatvegsfyrirt\u00e6kja?"}]},{"@type":"WebSite","@id":"https:\/\/matis.is\/#website","url":"https:\/\/matis.is\/","name":"Mat\u00eds","description":"Value creation, food security and public health","publisher":{"@id":"https:\/\/matis.is\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/matis.is\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/matis.is\/#organization","name":"Mat\u00eds ohf.","url":"https:\/\/matis.is\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/matis.is\/#\/schema\/logo\/image\/","url":"https:\/\/matis.is\/wp-content\/uploads\/2021\/02\/matis_logo_blatthvitt.png","contentUrl":"https:\/\/matis.is\/wp-content\/uploads\/2021\/02\/matis_logo_blatthvitt.png","width":1507,"height":1507,"caption":"Mat\u00eds ohf."},"image":{"@id":"https:\/\/matis.is\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/matisiceland","https:\/\/x.com\/matisiceland","https:\/\/www.instagram.com\/matisiceland\/","https:\/\/www.linkedin.com\/matisiceland\/","https:\/\/www.youtube.com\/channel\/UCY-frt3uTqgVZW-DLjoo5bA"]}]}},"spectra_custom_meta":{"_edit_lock":["1706095520:1"],"_thumbnail_id":["31807"],"_edit_last":["1"],"tengilidur":["28170"],"_tengilidur":["field_5ef905e0538b2"],"fund":["Horizon 2020"],"_fund":["field_5f984d06b3b13"],"samstarfsadilar":["CETMAR, H\u00e1sk\u00f3li \u00cdslands, INRA-ALISS, Kontali, MEMU, NHA Trang H\u00e1sk\u00f3linn, NOFIMA, Syntesa, TTZ-Bremerhaven, \u00c1laborgarh\u00e1sk\u00f3li, H\u00e1sk\u00f3linn \u00ed Parma, H\u00e1sk\u00f3linn \u00ed Pavia, H\u00e1sk\u00f3linn \u00ed Savoie, H\u00e1sk\u00f3linn \u00ed Stirling, H\u00e1sk\u00f3linn \u00ed Tromso."],"_samstarfsadilar":["field_5f984d4fb3b14"],"start_date_year":["2015"],"_start_date_year":["field_5f984e46b3b15"],"closing_date_year":["2019"],"_closing_date_year":["field_5f984ef4b3b17"],"link_webpage":[""],"_link_webpage":["field_5f984f6db3b19"],"stada_verkefnis":["Loki\u00f0"],"_stada_verkefnis":["field_5f984f96b3b1a"],"project_location":[""],"_project_location":["field_5fa29f7ce04b9"],"heiti_verkefnis":["PrimeFish"],"_heiti_verkefnis":["field_6006fd79f2cf5"],"thjonustuflokkur":[""],"_thjonustuflokkur":["field_602a5b6f523ee"],"thjonustusvid":["a:1:{i:0;s:17:\"Ver\u00f0m\u00e6task\u00f6pun\";}"],"_thjonustusvid":["field_602a607b0efce"],"_yoast_wpseo_primary_category":["8"],"_yoast_wpseo_content_score":["90"],"_yoast_wpseo_estimated-reading-time-minutes":["4"],"skyrsla":[""],"_skyrsla":["field_605b47eff3df3"],"_yoast_wpseo_metadesc":["PrimeFish verkefni\u00f0 snerist um framlei\u00f0slu sj\u00e1varafur\u00f0a og hvernig b\u00e6ta m\u00e6tti samkeppnish\u00e6fni sj\u00e1var\u00fatvegsfyrirt\u00e6kja \u00e1 al\u00fej\u00f3\u00f0amarka\u00f0i."],"wpmm_postgrid_views":["774"],"wide_cover":["0"],"_wide_cover":["field_6494136e2b8fb"],"_yoast_wpseo_wordproof_timestamp":[""],"_uag_css_file_name":["uag-css-31806.css"],"_uag_page_assets":["a:9:{s:3:\"css\";s:260:\".uag-blocks-common-selector{z-index:var(--z-index-desktop) !important}@media(max-width: 976px){.uag-blocks-common-selector{z-index:var(--z-index-tablet) !important}}@media(max-width: 767px){.uag-blocks-common-selector{z-index:var(--z-index-mobile) !important}}\";s:2:\"js\";s:0:\"\";s:18:\"current_block_list\";a:7:{i:0;s:12:\"core\/heading\";i:1;s:14:\"core\/paragraph\";i:2;s:9:\"core\/file\";i:3;s:12:\"core\/buttons\";i:4;s:11:\"core\/button\";i:5;s:12:\"core\/columns\";i:6;s:11:\"core\/column\";}s:8:\"uag_flag\";b:0;s:11:\"uag_version\";s:10:\"1779288788\";s:6:\"gfonts\";a:0:{}s:10:\"gfonts_url\";s:0:\"\";s:12:\"gfonts_files\";a:0:{}s:14:\"uag_faq_layout\";b:0;}"]},"uagb_featured_image_src":{"full":["https:\/\/matis.is\/wp-content\/uploads\/2020\/11\/Frystihus_small_\u00a9Larus_Karl_Ingvarsson_A129722.jpg",1276,852,false],"thumbnail":["https:\/\/matis.is\/wp-content\/uploads\/2020\/11\/Frystihus_small_\u00a9Larus_Karl_Ingvarsson_A129722-150x150.jpg",150,150,true],"medium":["https:\/\/matis.is\/wp-content\/uploads\/2020\/11\/Frystihus_small_\u00a9Larus_Karl_Ingvarsson_A129722-300x200.jpg",300,200,true],"medium_large":["https:\/\/matis.is\/wp-content\/uploads\/2020\/11\/Frystihus_small_\u00a9Larus_Karl_Ingvarsson_A129722-768x513.jpg",768,513,true],"large":["https:\/\/matis.is\/wp-content\/uploads\/2020\/11\/Frystihus_small_\u00a9Larus_Karl_Ingvarsson_A129722-1024x684.jpg",1024,684,true],"1536x1536":["https:\/\/matis.is\/wp-content\/uploads\/2020\/11\/Frystihus_small_\u00a9Larus_Karl_Ingvarsson_A129722.jpg",1276,852,false],"2048x2048":["https:\/\/matis.is\/wp-content\/uploads\/2020\/11\/Frystihus_small_\u00a9Larus_Karl_Ingvarsson_A129722.jpg",1276,852,false],"trp-custom-language-flag":["https:\/\/matis.is\/wp-content\/uploads\/2020\/11\/Frystihus_small_\u00a9Larus_Karl_Ingvarsson_A129722.jpg",18,12,false]},"uagb_author_info":{"display_name":"admin","author_link":"https:\/\/matis.is\/en\/author\/"},"uagb_comment_info":0,"uagb_excerpt":"PrimeFish verkefni\u00f0 snerist um framlei\u00f0slu sj\u00e1varafur\u00f0a og hvernig b\u00e6ta m\u00e6tti samkeppnish\u00e6fni sj\u00e1var\u00fatvegsfyrirt\u00e6kja \u00e1 al\u00fej\u00f3\u00f0amarka\u00f0i.&nbsp; Markmi\u00f0 PrimeFish var a\u00f0 greina helstu [&hellip;]","_links":{"self":[{"href":"https:\/\/matis.is\/en\/wp-json\/wp\/v2\/matis_projects\/31806","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/matis.is\/en\/wp-json\/wp\/v2\/matis_projects"}],"about":[{"href":"https:\/\/matis.is\/en\/wp-json\/wp\/v2\/types\/matis_projects"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/matis.is\/en\/wp-json\/wp\/v2\/media\/31807"}],"wp:attachment":[{"href":"https:\/\/matis.is\/en\/wp-json\/wp\/v2\/media?parent=31806"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/matis.is\/en\/wp-json\/wp\/v2\/categories?post=31806"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/matis.is\/en\/wp-json\/wp\/v2\/tags?post=31806"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}