{"id":42077,"date":"2012-05-08T09:02:00","date_gmt":"2012-05-08T09:02:00","guid":{"rendered":"https:\/\/matis.is\/?p=42077"},"modified":"2021-08-10T09:03:44","modified_gmt":"2021-08-10T09:03:44","slug":"verdmaetaskopun-vid-haskola-islands-samstarf-vid-matis-skiptir-miklu-mali-ad-mati-rektors","status":"publish","type":"post","link":"https:\/\/matis.is\/en\/frettir\/verdmaetaskopun-vid-haskola-islands-samstarf-vid-matis-skiptir-miklu-mali-ad-mati-rektors\/","title":{"rendered":"Value creation at the University of Iceland - collaboration with Mat\u00eds is very important in the opinion of the Rector"},"content":{"rendered":"<h4 class=\"wp-block-heading\">Today&#039;s morning paper contains a detailed interview with Krist\u00edn Ing\u00f3lfsd\u00f3ttir, Rector of the University of Iceland. Among other things, she enters the University of Iceland and is one of the 300 best universities in the world.<\/h4>\n\n\n\n<p>The full interview with Krist\u00edn can be seen&nbsp;<a target=\"_blank\" href=\"https:\/\/gamla.matis.is\/media\/frettir\/Kirstin_Ingolfsdottir_MBL.pdf\" rel=\"noreferrer noopener\">here<\/a>.<br><br><strong>About Mat\u00eds<\/strong><br>Mat\u00eds was created five years ago and during that time has established itself in Icelandic society in many ways. Mat\u00eds is regarded as a leading company in food research. Mat\u00eds is a driving force in business innovation and start-ups, the company brings together the research community, the university community and the business community. Mat\u00eds is at the forefront of future opportunities for job creation and it is especially worth mentioning biotechnology research that has already created jobs and increased the interest of foreign parties in collaborative projects with the company. This is an example of how offense is the best defense.<br><br>In five years, Mat\u00eds has built a reputation and trust in Icelandic society, which is a valuable vegan place into the future. This has been done, for example, with the purposeful participation of the company and its employees in media coverage in the community. Every day, major projects are carried out within the company&#039;s walls that affect people and companies throughout society, and it is important to strengthen people&#039;s general knowledge of what Mat\u00eds stands for and how the company contributes to Icelandic society.<br><br>It is true to say that Mat\u00eds bridges the gap between research and the university community on the one hand and the business community on the other.<br><br>For further information&nbsp;<a target=\"_blank\" href=\"https:\/\/gamla.matis.is\/matis\/mannaudur\/starfsfolk-og-simanumer\/persona\/143\/fyrirtaeki\/1\" rel=\"noreferrer noopener\">Steinar B. A\u00f0albj\u00f6rnsson<\/a>, marketing director of Mat\u00eds.<\/p>","protected":false},"excerpt":{"rendered":"<p>\u00cd morgunbla\u00f0inu \u00ed dag er \u00edtarlegt vi\u00f0tal vi\u00f0 Krist\u00ednu Ing\u00f3lfsd\u00f3ttur rektor H\u00e1sk\u00f3la \u00cdslands. \u00dear kemur h\u00fan m.a. inn \u00e1 H\u00cd [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":42078,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"templates\/template-cover.php","format":"standard","meta":{"_acf_changed":false,"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center 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