{"id":55985,"date":"2025-12-19T13:13:36","date_gmt":"2025-12-19T13:13:36","guid":{"rendered":"https:\/\/matis.is\/new-matis-is\/?p=55985"},"modified":"2025-12-19T13:15:36","modified_gmt":"2025-12-19T13:15:36","slug":"merkingar-matvaela-og-notkun-a-vefforriti-matis-leidbeiningar-og-skyringar","status":"publish","type":"post","link":"https:\/\/matis.is\/en\/handbaekur\/merkingar-matvaela-og-notkun-a-vefforriti-matis-leidbeiningar-og-skyringar\/","title":{"rendered":"Merkingar matv\u00e6la og notkun \u00e1 vefforriti Mat\u00eds\u00a0\u2013 Lei\u00f0beiningar og sk\u00fdringar\u00a0"},"content":{"rendered":"

Labeling requirements for food packaging have increased a lot in recent years and there are provisions on this subject in a detailed regulation. The labeling of nutritional value can be a complex subject for those who are starting food production and marketing of the products.<\/p>","protected":false},"excerpt":{"rendered":"

Kr\u00f6fur til merkinga \u00e1 umb\u00fa\u00f0um matv\u00e6la hafa aukist miki\u00f0 \u00e1 undanf\u00f6rnum \u00e1rum og eru \u00e1kv\u00e6\u00f0i \u00feess efnis \u00ed \u00edtarlegri regluger\u00f0. […]<\/p>\n","protected":false},"author":7,"featured_media":56022,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1974],"tags":[],"class_list":["post-55985","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-handbaekur"],"acf":[],"yoast_head":"\nMerkingar matv\u00e6la og notkun \u00e1 vefforriti Mat\u00eds\u00a0\u2013 Lei\u00f0beiningar og sk\u00fdringar\u00a0 - Mat\u00eds<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/matis.is\/en\/handbaekur\/merkingar-matvaela-og-notkun-a-vefforriti-matis-leidbeiningar-og-skyringar\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Merkingar matv\u00e6la og notkun \u00e1 vefforriti Mat\u00eds\u00a0\u2013 Lei\u00f0beiningar og sk\u00fdringar\u00a0 - Mat\u00eds\" \/>\n<meta property=\"og:description\" content=\"Kr\u00f6fur til merkinga \u00e1 umb\u00fa\u00f0um matv\u00e6la hafa aukist miki\u00f0 \u00e1 undanf\u00f6rnum \u00e1rum og eru \u00e1kv\u00e6\u00f0i \u00feess efnis \u00ed \u00edtarlegri regluger\u00f0. […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/matis.is\/en\/handbaekur\/merkingar-matvaela-og-notkun-a-vefforriti-matis-leidbeiningar-og-skyringar\/\" \/>\n<meta property=\"og:site_name\" content=\"Mat\u00eds\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/matisiceland\" \/>\n<meta property=\"article:published_time\" content=\"2025-12-19T13:13:36+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-19T13:15:36+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/matis.is\/wp-content\/uploads\/undecided-woman-trying-find-product-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"hilduryr@matis.is\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@matisiceland\" \/>\n<meta name=\"twitter:site\" content=\"@matisiceland\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"hilduryr@matis.is\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/matis.is\/handbaekur\/merkingar-matvaela-og-notkun-a-vefforriti-matis-leidbeiningar-og-skyringar\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/matis.is\/handbaekur\/merkingar-matvaela-og-notkun-a-vefforriti-matis-leidbeiningar-og-skyringar\/\"},\"author\":{\"name\":\"hilduryr@matis.is\",\"@id\":\"https:\/\/matis.is\/#\/schema\/person\/faae87f165f723ee4cb619d6bc8a9203\"},\"headline\":\"Merkingar matv\u00e6la og notkun \u00e1 vefforriti Mat\u00eds\u00a0\u2013 Lei\u00f0beiningar og sk\u00fdringar\u00a0\",\"datePublished\":\"2025-12-19T13:13:36+00:00\",\"dateModified\":\"2025-12-19T13:15:36+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/matis.is\/handbaekur\/merkingar-matvaela-og-notkun-a-vefforriti-matis-leidbeiningar-og-skyringar\/\"},\"wordCount\":57,\"publisher\":{\"@id\":\"https:\/\/matis.is\/#organization\"},\"image\":{\"@id\":\"https:\/\/matis.is\/handbaekur\/merkingar-matvaela-og-notkun-a-vefforriti-matis-leidbeiningar-og-skyringar\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/matis.is\/wp-content\/uploads\/undecided-woman-trying-find-product-scaled.jpg\",\"articleSection\":[\"Handb\u00e6kur\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/matis.is\/handbaekur\/merkingar-matvaela-og-notkun-a-vefforriti-matis-leidbeiningar-og-skyringar\/\",\"url\":\"https:\/\/matis.is\/handbaekur\/merkingar-matvaela-og-notkun-a-vefforriti-matis-leidbeiningar-og-skyringar\/\",\"name\":\"Merkingar matv\u00e6la og notkun \u00e1 vefforriti Mat\u00eds\u00a0\u2013 Lei\u00f0beiningar og sk\u00fdringar\u00a0 - Mat\u00eds\",\"isPartOf\":{\"@id\":\"https:\/\/matis.is\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/matis.is\/handbaekur\/merkingar-matvaela-og-notkun-a-vefforriti-matis-leidbeiningar-og-skyringar\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/matis.is\/handbaekur\/merkingar-matvaela-og-notkun-a-vefforriti-matis-leidbeiningar-og-skyringar\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/matis.is\/wp-content\/uploads\/undecided-woman-trying-find-product-scaled.jpg\",\"datePublished\":\"2025-12-19T13:13:36+00:00\",\"dateModified\":\"2025-12-19T13:15:36+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/matis.is\/handbaekur\/merkingar-matvaela-og-notkun-a-vefforriti-matis-leidbeiningar-og-skyringar\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/matis.is\/handbaekur\/merkingar-matvaela-og-notkun-a-vefforriti-matis-leidbeiningar-og-skyringar\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/matis.is\/handbaekur\/merkingar-matvaela-og-notkun-a-vefforriti-matis-leidbeiningar-og-skyringar\/#primaryimage\",\"url\":\"https:\/\/matis.is\/wp-content\/uploads\/undecided-woman-trying-find-product-scaled.jpg\",\"contentUrl\":\"https:\/\/matis.is\/wp-content\/uploads\/undecided-woman-trying-find-product-scaled.jpg\",\"width\":2560,\"height\":1720,\"caption\":\"Undecided woman trying to find the product\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/matis.is\/handbaekur\/merkingar-matvaela-og-notkun-a-vefforriti-matis-leidbeiningar-og-skyringar\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/matis.is\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Merkingar matv\u00e6la og notkun \u00e1 vefforriti Mat\u00eds\u00a0\u2013 Lei\u00f0beiningar og sk\u00fdringar\u00a0\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/matis.is\/#website\",\"url\":\"https:\/\/matis.is\/\",\"name\":\"Mat\u00eds\",\"description\":\"Ver\u00f0m\u00e6task\u00f6pun, matv\u00e6la\u00f6ryggi og l\u00fd\u00f0heilsa\",\"publisher\":{\"@id\":\"https:\/\/matis.is\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/matis.is\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/matis.is\/#organization\",\"name\":\"Mat\u00eds ohf.\",\"url\":\"https:\/\/matis.is\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/matis.is\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/matis.is\/wp-content\/uploads\/2021\/02\/matis_logo_blatthvitt.png\",\"contentUrl\":\"https:\/\/matis.is\/wp-content\/uploads\/2021\/02\/matis_logo_blatthvitt.png\",\"width\":1507,\"height\":1507,\"caption\":\"Mat\u00eds ohf.\"},\"image\":{\"@id\":\"https:\/\/matis.is\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/matisiceland\",\"https:\/\/x.com\/matisiceland\",\"https:\/\/www.instagram.com\/matisiceland\/\",\"https:\/\/www.linkedin.com\/matisiceland\/\",\"https:\/\/www.youtube.com\/channel\/UCY-frt3uTqgVZW-DLjoo5bA\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/matis.is\/#\/schema\/person\/faae87f165f723ee4cb619d6bc8a9203\",\"name\":\"hilduryr@matis.is\",\"url\":\"https:\/\/matis.is\/en\/author\/hilduryrmatis-is\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Merkingar matv\u00e6la og notkun \u00e1 vefforriti Mat\u00eds\u00a0\u2013 Lei\u00f0beiningar og sk\u00fdringar\u00a0 - Mat\u00eds","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/matis.is\/en\/handbaekur\/merkingar-matvaela-og-notkun-a-vefforriti-matis-leidbeiningar-og-skyringar\/","og_locale":"en_GB","og_type":"article","og_title":"Merkingar matv\u00e6la og notkun \u00e1 vefforriti Mat\u00eds\u00a0\u2013 Lei\u00f0beiningar og sk\u00fdringar\u00a0 - Mat\u00eds","og_description":"Kr\u00f6fur til merkinga \u00e1 umb\u00fa\u00f0um matv\u00e6la hafa aukist miki\u00f0 \u00e1 undanf\u00f6rnum \u00e1rum og eru \u00e1kv\u00e6\u00f0i \u00feess efnis \u00ed \u00edtarlegri regluger\u00f0. […]","og_url":"https:\/\/matis.is\/en\/handbaekur\/merkingar-matvaela-og-notkun-a-vefforriti-matis-leidbeiningar-og-skyringar\/","og_site_name":"Mat\u00eds","article_publisher":"https:\/\/www.facebook.com\/matisiceland","article_published_time":"2025-12-19T13:13:36+00:00","article_modified_time":"2025-12-19T13:15:36+00:00","og_image":[{"width":2560,"height":1720,"url":"https:\/\/matis.is\/wp-content\/uploads\/undecided-woman-trying-find-product-scaled.jpg","type":"image\/jpeg"}],"author":"hilduryr@matis.is","twitter_card":"summary_large_image","twitter_creator":"@matisiceland","twitter_site":"@matisiceland","twitter_misc":{"Written by":"hilduryr@matis.is","Estimated reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/matis.is\/handbaekur\/merkingar-matvaela-og-notkun-a-vefforriti-matis-leidbeiningar-og-skyringar\/#article","isPartOf":{"@id":"https:\/\/matis.is\/handbaekur\/merkingar-matvaela-og-notkun-a-vefforriti-matis-leidbeiningar-og-skyringar\/"},"author":{"name":"hilduryr@matis.is","@id":"https:\/\/matis.is\/#\/schema\/person\/faae87f165f723ee4cb619d6bc8a9203"},"headline":"Merkingar matv\u00e6la og notkun \u00e1 vefforriti Mat\u00eds\u00a0\u2013 Lei\u00f0beiningar og sk\u00fdringar\u00a0","datePublished":"2025-12-19T13:13:36+00:00","dateModified":"2025-12-19T13:15:36+00:00","mainEntityOfPage":{"@id":"https:\/\/matis.is\/handbaekur\/merkingar-matvaela-og-notkun-a-vefforriti-matis-leidbeiningar-og-skyringar\/"},"wordCount":57,"publisher":{"@id":"https:\/\/matis.is\/#organization"},"image":{"@id":"https:\/\/matis.is\/handbaekur\/merkingar-matvaela-og-notkun-a-vefforriti-matis-leidbeiningar-og-skyringar\/#primaryimage"},"thumbnailUrl":"https:\/\/matis.is\/wp-content\/uploads\/undecided-woman-trying-find-product-scaled.jpg","articleSection":["Handb\u00e6kur"],"inLanguage":"en-GB"},{"@type":"WebPage","@id":"https:\/\/matis.is\/handbaekur\/merkingar-matvaela-og-notkun-a-vefforriti-matis-leidbeiningar-og-skyringar\/","url":"https:\/\/matis.is\/handbaekur\/merkingar-matvaela-og-notkun-a-vefforriti-matis-leidbeiningar-og-skyringar\/","name":"Merkingar matv\u00e6la og notkun \u00e1 vefforriti Mat\u00eds\u00a0\u2013 Lei\u00f0beiningar og sk\u00fdringar\u00a0 - Mat\u00eds","isPartOf":{"@id":"https:\/\/matis.is\/#website"},"primaryImageOfPage":{"@id":"https:\/\/matis.is\/handbaekur\/merkingar-matvaela-og-notkun-a-vefforriti-matis-leidbeiningar-og-skyringar\/#primaryimage"},"image":{"@id":"https:\/\/matis.is\/handbaekur\/merkingar-matvaela-og-notkun-a-vefforriti-matis-leidbeiningar-og-skyringar\/#primaryimage"},"thumbnailUrl":"https:\/\/matis.is\/wp-content\/uploads\/undecided-woman-trying-find-product-scaled.jpg","datePublished":"2025-12-19T13:13:36+00:00","dateModified":"2025-12-19T13:15:36+00:00","breadcrumb":{"@id":"https:\/\/matis.is\/handbaekur\/merkingar-matvaela-og-notkun-a-vefforriti-matis-leidbeiningar-og-skyringar\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/matis.is\/handbaekur\/merkingar-matvaela-og-notkun-a-vefforriti-matis-leidbeiningar-og-skyringar\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/matis.is\/handbaekur\/merkingar-matvaela-og-notkun-a-vefforriti-matis-leidbeiningar-og-skyringar\/#primaryimage","url":"https:\/\/matis.is\/wp-content\/uploads\/undecided-woman-trying-find-product-scaled.jpg","contentUrl":"https:\/\/matis.is\/wp-content\/uploads\/undecided-woman-trying-find-product-scaled.jpg","width":2560,"height":1720,"caption":"Undecided woman trying to find the product"},{"@type":"BreadcrumbList","@id":"https:\/\/matis.is\/handbaekur\/merkingar-matvaela-og-notkun-a-vefforriti-matis-leidbeiningar-og-skyringar\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/matis.is\/"},{"@type":"ListItem","position":2,"name":"Merkingar matv\u00e6la og notkun \u00e1 vefforriti Mat\u00eds\u00a0\u2013 Lei\u00f0beiningar og sk\u00fdringar\u00a0"}]},{"@type":"WebSite","@id":"https:\/\/matis.is\/#website","url":"https:\/\/matis.is\/","name":"Mat\u00eds","description":"Value creation, food security and public health","publisher":{"@id":"https:\/\/matis.is\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/matis.is\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/matis.is\/#organization","name":"Mat\u00eds ohf.","url":"https:\/\/matis.is\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/matis.is\/#\/schema\/logo\/image\/","url":"https:\/\/matis.is\/wp-content\/uploads\/2021\/02\/matis_logo_blatthvitt.png","contentUrl":"https:\/\/matis.is\/wp-content\/uploads\/2021\/02\/matis_logo_blatthvitt.png","width":1507,"height":1507,"caption":"Mat\u00eds ohf."},"image":{"@id":"https:\/\/matis.is\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/matisiceland","https:\/\/x.com\/matisiceland","https:\/\/www.instagram.com\/matisiceland\/","https:\/\/www.linkedin.com\/matisiceland\/","https:\/\/www.youtube.com\/channel\/UCY-frt3uTqgVZW-DLjoo5bA"]},{"@type":"Person","@id":"https:\/\/matis.is\/#\/schema\/person\/faae87f165f723ee4cb619d6bc8a9203","name":"hilduryr@matis.is","url":"https:\/\/matis.is\/en\/author\/hilduryrmatis-is\/"}]}},"spectra_custom_meta":{"_edit_lock":["1772725702:7"],"_uag_custom_page_level_css":[""],"site-sidebar-layout":["default"],"site-content-layout":[""],"ast-site-content-layout":["default"],"site-content-style":["default"],"site-sidebar-style":["default"],"ast-global-header-display":[""],"ast-banner-title-visibility":[""],"ast-main-header-display":[""],"ast-hfb-above-header-display":[""],"ast-hfb-below-header-display":[""],"ast-hfb-mobile-header-display":[""],"site-post-title":[""],"ast-breadcrumbs-content":[""],"ast-featured-img":[""],"footer-sml-layout":[""],"theme-transparent-header-meta":[""],"adv-header-id-meta":[""],"stick-header-meta":[""],"header-above-stick-meta":[""],"header-main-stick-meta":[""],"header-below-stick-meta":[""],"astra-migrate-meta-layouts":["default"],"ast-page-background-enabled":["default"],"ast-page-background-meta":["a:3:{s:7:\"desktop\";a:12:{s:16:\"background-color\";s:25:\"var(--ast-global-color-5)\";s:16:\"background-image\";s:0:\"\";s:17:\"background-repeat\";s:6:\"repeat\";s:19:\"background-position\";s:13:\"center center\";s:15:\"background-size\";s:4:\"auto\";s:21:\"background-attachment\";s:6:\"scroll\";s:15:\"background-type\";s:0:\"\";s:16:\"background-media\";s:0:\"\";s:12:\"overlay-type\";s:0:\"\";s:13:\"overlay-color\";s:0:\"\";s:15:\"overlay-opacity\";s:0:\"\";s:16:\"overlay-gradient\";s:0:\"\";}s:6:\"tablet\";a:12:{s:16:\"background-color\";s:0:\"\";s:16:\"background-image\";s:0:\"\";s:17:\"background-repeat\";s:6:\"repeat\";s:19:\"background-position\";s:13:\"center center\";s:15:\"background-size\";s:4:\"auto\";s:21:\"background-attachment\";s:6:\"scroll\";s:15:\"background-type\";s:0:\"\";s:16:\"background-media\";s:0:\"\";s:12:\"overlay-type\";s:0:\"\";s:13:\"overlay-color\";s:0:\"\";s:15:\"overlay-opacity\";s:0:\"\";s:16:\"overlay-gradient\";s:0:\"\";}s:6:\"mobile\";a:12:{s:16:\"background-color\";s:0:\"\";s:16:\"background-image\";s:0:\"\";s:17:\"background-repeat\";s:6:\"repeat\";s:19:\"background-position\";s:13:\"center center\";s:15:\"background-size\";s:4:\"auto\";s:21:\"background-attachment\";s:6:\"scroll\";s:15:\"background-type\";s:0:\"\";s:16:\"background-media\";s:0:\"\";s:12:\"overlay-type\";s:0:\"\";s:13:\"overlay-color\";s:0:\"\";s:15:\"overlay-opacity\";s:0:\"\";s:16:\"overlay-gradient\";s:0:\"\";}}"],"ast-content-background-meta":["a:3:{s:7:\"desktop\";a:12:{s:16:\"background-color\";s:25:\"var(--ast-global-color-4)\";s:16:\"background-image\";s:0:\"\";s:17:\"background-repeat\";s:6:\"repeat\";s:19:\"background-position\";s:13:\"center center\";s:15:\"background-size\";s:4:\"auto\";s:21:\"background-attachment\";s:6:\"scroll\";s:15:\"background-type\";s:0:\"\";s:16:\"background-media\";s:0:\"\";s:12:\"overlay-type\";s:0:\"\";s:13:\"overlay-color\";s:0:\"\";s:15:\"overlay-opacity\";s:0:\"\";s:16:\"overlay-gradient\";s:0:\"\";}s:6:\"tablet\";a:12:{s:16:\"background-color\";s:25:\"var(--ast-global-color-4)\";s:16:\"background-image\";s:0:\"\";s:17:\"background-repeat\";s:6:\"repeat\";s:19:\"background-position\";s:13:\"center center\";s:15:\"background-size\";s:4:\"auto\";s:21:\"background-attachment\";s:6:\"scroll\";s:15:\"background-type\";s:0:\"\";s:16:\"background-media\";s:0:\"\";s:12:\"overlay-type\";s:0:\"\";s:13:\"overlay-color\";s:0:\"\";s:15:\"overlay-opacity\";s:0:\"\";s:16:\"overlay-gradient\";s:0:\"\";}s:6:\"mobile\";a:12:{s:16:\"background-color\";s:25:\"var(--ast-global-color-4)\";s:16:\"background-image\";s:0:\"\";s:17:\"background-repeat\";s:6:\"repeat\";s:19:\"background-position\";s:13:\"center center\";s:15:\"background-size\";s:4:\"auto\";s:21:\"background-attachment\";s:6:\"scroll\";s:15:\"background-type\";s:0:\"\";s:16:\"background-media\";s:0:\"\";s:12:\"overlay-type\";s:0:\"\";s:13:\"overlay-color\";s:0:\"\";s:15:\"overlay-opacity\";s:0:\"\";s:16:\"overlay-gradient\";s:0:\"\";}}"],"footnotes":[""],"_edit_last":["7"],"handbok_pdf":["https:\/\/matis.is\/wp-content\/uploads\/Merkingar-matvaela-og-notkun-a-vefforriti-Matis_Utgafa2_2023-04-11-2.pdf"],"_handbok_pdf":["field_6935e2ff5e6ba"],"tengilidur":["39739"],"_tengilidur":["field_5ef905e0538b2"],"cmplz_hide_cookiebanner":[""],"_yoast_wpseo_primary_category":["1974"],"_yoast_wpseo_content_score":["90"],"_yoast_wpseo_estimated-reading-time-minutes":["1"],"_thumbnail_id":["56022"],"_cmplz_scanned_post":["1"],"_uag_css_file_name":["uag-css-55985.css"],"_uag_page_assets":["a:9:{s:3:\"css\";s:263:\".uag-blocks-common-selector{z-index:var(--z-index-desktop) !important}@media (max-width: 976px){.uag-blocks-common-selector{z-index:var(--z-index-tablet) !important}}@media (max-width: 767px){.uag-blocks-common-selector{z-index:var(--z-index-mobile) !important}}\n\";s:2:\"js\";s:0:\"\";s:18:\"current_block_list\";a:6:{i:0;s:14:\"core\/paragraph\";i:1;s:12:\"core\/buttons\";i:2;s:11:\"core\/button\";i:3;s:12:\"core\/heading\";i:4;s:12:\"core\/columns\";i:5;s:11:\"core\/column\";}s:8:\"uag_flag\";b:0;s:11:\"uag_version\";s:10:\"1774608973\";s:6:\"gfonts\";a:0:{}s:10:\"gfonts_url\";s:0:\"\";s:12:\"gfonts_files\";a:0:{}s:14:\"uag_faq_layout\";b:0;}"]},"uagb_featured_image_src":{"full":["https:\/\/matis.is\/wp-content\/uploads\/undecided-woman-trying-find-product-scaled.jpg",2560,1720,false],"thumbnail":["https:\/\/matis.is\/wp-content\/uploads\/undecided-woman-trying-find-product-150x150.jpg",150,150,true],"medium":["https:\/\/matis.is\/wp-content\/uploads\/undecided-woman-trying-find-product-300x202.jpg",300,202,true],"medium_large":["https:\/\/matis.is\/wp-content\/uploads\/undecided-woman-trying-find-product-768x516.jpg",768,516,true],"large":["https:\/\/matis.is\/wp-content\/uploads\/undecided-woman-trying-find-product-1024x688.jpg",1024,688,true],"1536x1536":["https:\/\/matis.is\/wp-content\/uploads\/undecided-woman-trying-find-product-1536x1032.jpg",1536,1032,true],"2048x2048":["https:\/\/matis.is\/wp-content\/uploads\/undecided-woman-trying-find-product-2048x1376.jpg",2048,1376,true],"trp-custom-language-flag":["https:\/\/matis.is\/wp-content\/uploads\/undecided-woman-trying-find-product-18x12.jpg",18,12,true]},"uagb_author_info":{"display_name":"hilduryr@matis.is","author_link":"https:\/\/matis.is\/en\/author\/hilduryrmatis-is\/"},"uagb_comment_info":0,"uagb_excerpt":"Kr\u00f6fur til merkinga \u00e1 umb\u00fa\u00f0um matv\u00e6la hafa aukist miki\u00f0 \u00e1 undanf\u00f6rnum \u00e1rum og eru \u00e1kv\u00e6\u00f0i \u00feess efnis \u00ed \u00edtarlegri regluger\u00f0. […]","_links":{"self":[{"href":"https:\/\/matis.is\/en\/wp-json\/wp\/v2\/posts\/55985","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/matis.is\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/matis.is\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/matis.is\/en\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/matis.is\/en\/wp-json\/wp\/v2\/comments?post=55985"}],"version-history":[{"count":3,"href":"https:\/\/matis.is\/en\/wp-json\/wp\/v2\/posts\/55985\/revisions"}],"predecessor-version":[{"id":56026,"href":"https:\/\/matis.is\/en\/wp-json\/wp\/v2\/posts\/55985\/revisions\/56026"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/matis.is\/en\/wp-json\/wp\/v2\/media\/56022"}],"wp:attachment":[{"href":"https:\/\/matis.is\/en\/wp-json\/wp\/v2\/media?parent=55985"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/matis.is\/en\/wp-json\/wp\/v2\/categories?post=55985"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/matis.is\/en\/wp-json\/wp\/v2\/tags?post=55985"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}