{"id":56210,"date":"2026-01-15T10:29:55","date_gmt":"2026-01-15T10:29:55","guid":{"rendered":"https:\/\/matis.is\/new-matis-is\/?p=56210"},"modified":"2026-01-15T10:29:58","modified_gmt":"2026-01-15T10:29:58","slug":"norraen-radstefna-um-skynmat-og-neytendur-hvernig-getur-skynmat-styrkt-samkeppnishaefni-og-sjalfbaerni-matvaela","status":"publish","type":"post","link":"https:\/\/matis.is\/en\/frettir\/norraen-radstefna-um-skynmat-og-neytendur-hvernig-getur-skynmat-styrkt-samkeppnishaefni-og-sjalfbaerni-matvaela\/","title":{"rendered":"Norr\u00e6n r\u00e1\u00f0stefna um skynmat og neytendur: Hvernig getur skynmat styrkt samkeppnish\u00e6fni og sj\u00e1lfb\u00e6rni matv\u00e6la?"},"content":{"rendered":"<h4 class=\"wp-block-heading\">Anna\u00f0 hvert \u00e1r eru haldnar \u00e1 Nor\u00f0url\u00f6ndum r\u00e1\u00f0stefnur \u201dNordic Sensory Workshop\u201c sem fjalla um skynmat og neytendaranns\u00f3knir og hefur Mat\u00eds teki\u00f0 \u00fe\u00e1tt \u00ed undirb\u00faningi \u00feeirra.<\/h4>\n\n\n\n<p>N\u00e6sta r\u00e1\u00f0stefna sem er s\u00fa 20. \u00ed r\u00f6\u00f0inni ver\u00f0ur haldin \u00ed Helsinki dagana 22.-23. apr\u00edl 2026 og ber h\u00fan yfirskriftina \u201d<strong>Senses, Systems, and Sustainability<\/strong>\u201d. Fjalla\u00f0 ver\u00f0ur um \u00ferj\u00e1 samtengda \u00fe\u00e6tti skynmats- og neytendafr\u00e6\u00f0a:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Skynjun<\/strong>, &#8211; hvernig skynjun m\u00f3tar upplifun af g\u00e6\u00f0um v\u00f6ru, val neytenda og matarupplifun \u00feeirra, og hvernig h\u00e6gt er a\u00f0 hanna a\u00f0la\u00f0andi v\u00f6rur fyrir \u00f3l\u00edka neytendah\u00f3pa;<\/li>\n\n\n\n<li><strong>Kerfi<\/strong>, &#8211; hvernig \u00fe\u00e6ttir innan matv\u00e6lakerfis, svo sem hr\u00e1efni, framlei\u00f0sla, vinnsla og neysla m\u00f3ta skynjun;<\/li>\n\n\n\n<li><strong>Sustainability<\/strong>, &#8211; hvernig skynmatsfr\u00e6\u00f0um er beitt til a\u00f0 sty\u00f0ja vi\u00f0 \u00e1byrga n\u00fdtingu au\u00f0linda, sam\u00feykki neytenda \u00feegar kemur a\u00f0 n\u00fdjum hr\u00e1efnum e\u00f0a innihaldsefnum, og efla n\u00fdsk\u00f6pun \u00ed \u00e1tt a\u00f0 sj\u00e1lfb\u00e6rari matv\u00e6lum.<\/li>\n<\/ul>\n\n\n\n<p>Nordic Sensory Workshop leggur \u00e1herslu \u00e1 virka \u00fe\u00e1ttt\u00f6ku, samtal og tengslamyndun, og er r\u00e1\u00f0stefnan b\u00e6\u00f0i \u00e6tlu\u00f0 fagf\u00f3lki \u00ed matv\u00e6lai\u00f0na\u00f0i og v\u00edsindaf\u00f3lki \u00e1 \u00feessu svi\u00f0i og er kj\u00f6rinn vettvangur fyrir i\u00f0na\u00f0inn og v\u00edsindaf\u00f3lk til a\u00f0 hittast og efla samskipti \u00e1 \u00feessu svi\u00f0i.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Frekari uppl\u00fdsingar um r\u00e1\u00f0stefnuna m\u00e1 finna h\u00e9r:<\/strong> <a href=\"https:\/\/blogs.helsinki.fi\/nordic-sensory-workshop\/\">https:\/\/blogs.helsinki.fi\/nordic-sensory-workshop\/<\/a> &nbsp;<\/li>\n\n\n\n<li><strong>Frekari uppl\u00fdsingar um efni, mikilv\u00e6gar dagsetningar og skr\u00e1ningu m\u00e1 finna h\u00e9r<\/strong>: <a href=\"https:\/\/blogs.helsinki.fi\/nordic-sensory-workshop\/workshop-topics\/\">https:\/\/blogs.helsinki.fi\/nordic-sensory-workshop\/workshop-topics\/<\/a><\/li>\n<\/ul>\n\n\n\n<p>\u00cdslensk matv\u00e6lafyrirt\u00e6ki eru hv\u00f6tt til a\u00f0 taka \u00fe\u00e1tt, s\u00e6kja s\u00e9r \u00feekkingu, byggja tengsl og taka \u00fe\u00e1tt \u00ed virkum umr\u00e6\u00f0um me\u00f0 fr\u00e6\u00f0asamf\u00e9lagi og lei\u00f0andi matv\u00e6lafyrirt\u00e6kjum \u00e1 Nor\u00f0url\u00f6ndum.<br><br>Lj\u00f3smynd: Kolbr\u00fan Sveinsd\u00f3ttir<\/p>","protected":false},"excerpt":{"rendered":"<p>Anna\u00f0 hvert \u00e1r eru haldnar \u00e1 Nor\u00f0url\u00f6ndum r\u00e1\u00f0stefnur \u201dNordic Sensory Workshop\u201c sem fjalla um skynmat og neytendaranns\u00f3knir og hefur Mat\u00eds [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":56220,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center 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