Category: News

Matís wants to promote food tourism in the Southeast and the company wants to collaborate with interested parties in the area who have a good idea for local food. Guðmundur H. Gunnarsson, Matís' project manager at Höfn, says that the goal of the project is to strengthen the economy and increase margins through further processing of local products in the area.

"We are looking for partners in food tourism. The project involves the development of products from local ingredients that can be sold to tourists in the area. "

He says that food tourism seeks to produce food from local ingredients that appeal to tourists. "In this way, it is possible to increase margins within the area both through further processing of raw materials, sales of local products and longer stays for tourists. It is clear that the demand for local products has increased, partly due to tourists' interest in experiencing and taking with them the uniqueness of areas when it comes to food, "says Guðmundur. "We want to further encourage this interest and help the locals gain a foothold in this field."

Food tourism is part of cultural and recreational tourism

"We are feeling the growing interest of locals in the integration of food, culture and tourism. A good example of this is the establishment of the cluster In the State of Vatnajökull, which works to promote such integration. There, parties in the area agree on its overall marketing. It is also clear that the target group is present in the area. According to research, it is estimated that half of all foreign tourists visit the area during the summer, or about 120,000 a year, and that will only increase, "says Guðmundur.

He says that food tourism actually involves the experience of a certain place or area through the consumption of local or regional food and drink. "Raw materials and production methods that are common in the area are highlighted there, creating a unique position. Food tourism can therefore be part of cultural and entertainment-related tourism, such as in restaurants that offer guests local products, such as lobster here in Höfn. Then you can think of sales of farmers' home production, food festivals and cooking courses, for example, "says Guðmundur.

He says that Matís is interested in supporting the development of food tourism nationwide but with an emphasis on the Southeast. "We want to be involved in the development of products from local ingredients with interested parties in this area. Matís' contribution includes expertise and equipment for product development and support from idea to product. "

People enjoy fish meals better and can think of buying fish more often if they receive instruction in quality assessment of fish, according to a survey conducted by Matís among fish consumers.

A course was held on how to assess the freshness of fish for consumers. The course was divided into two parts. In the first part, consumers were given a short lecture on the quality characteristics of cod and how it changes during storage. They were trained to evaluate the freshness of raw and boiled cod fillets of different freshness according to rating scales.

In the second part of the course, the same consumers were asked to rate raw and cooked fillets according to their own taste and also to evaluate freshness. Furthermore, they were asked for suggestions regarding the instructions, the grading scales and whether the content of the course was useful. The results of the course indicated that guidelines of this kind are fully relevant to consumers.

The course participants' assessment of raw and cooked fish fillets according to grading scales showed that they were quick to adopt the methods and descriptions given of different raw materials. At the end of the course, the participants in question were more confident in assessing the quality of fish, believing that they would enjoy fish meals better than before and that they would buy fish more often than before.

The results of the project, entitled Knowledgeable Fish Consumers, provide evidence that people benefit from guidelines on handling and quality. It would be prudent to follow up the project with a larger group of consumers, both to obtain a more reliable assessment of the usefulness of this type of guidance, as well as to monitor the long-term impact of this type of information.

You can read about the results of the survey here.

"The main reason for quality problems in herring is the high content of compounds that promote drying and affect color and texture changes, along with the loss of nutrients," says Matís' report on how to improve the quality of herring for consumption. It is also said that better quality leads to increased competition in the production of herring in the Nordic countries, together with a positive attitude of consumers towards herring products.

The report's Improved quality of herring for human consumption states that herring is one of the most important fish species in the North Atlantic and the Baltic Sea. "Despite the fact that a large part of the catch goes to human consumption, about 85% of herring is processed into fish oil and flour." It says that it is important to study different factors that affect the quality of herring and especially how they are controlled by biological conditions.

"The main cause of quality problems in herring is the high content of compounds that promote development, and affect color and texture changes, as well as loss of nutrients. Better quality results in increased competition for herring production in the Nordic countries, as well as a positive attitude of consumers towards herring products. "

The main goal of the project was to improve the quality and quantity of herring, for consumption, by researching the quality of the raw material after fishing. "Emphasis was placed on quality immediately after fishing and the quality of the raw material after varying periods of time in the frost. Factors such as fishing location and fishing time did not affect the quality of the herring. However, the storage was frozen
-20 ° C significant effect on the quality of the raw material. "

You can view the report here.

Feed prices for farmed cod can be reduced by up to 30%, thereby reducing production costs by 15% by reducing protein intake and increasing fat. It is also possible to reduce feed costs by using cheaper fishmeal and vegetable raw materials in the feed, mainly for larger fish, according to a study of the development of seafood feed.

The project: The development of seafood feed is a collaborative project between Matís, Fóðurverksmiðjan Laxár, Háskólinn á Hólar, Versinn á Sauðárkrókur and Háskólinn á Akureyri. It was funded by the AVS Research Fund.

Jón Árnason, head of Matís' aquaculture department, says that it is important to study feed for aquaculture in particular, as it is by far the largest single cost item for aquaculture companies due to production, or around 55% of operating costs per production per kg of cod. "A large part of research on feed worldwide has so far been carried out within feed companies and therefore the results are often not public. That is why it is very important for aquaculture companies in this country to receive new research on how they can reduce costs, "says Jón.

Protein is the most expensive raw material in feed production

He says that cod reacts to different raw materials in feed; he needs various nutrients but especially a great need for protein, which is a necessary element for the development of fish flesh. Protein, on the other hand, is the most expensive raw material in animal feed. "It does not really matter to the cod to get all the protein from high-quality fishmeal, but it can to a certain extent use other types of fishmeal and protein from the vegetable kingdom," says Jón.

The results of experiments with different amounts of protein in the feed show that there is no statistical difference in growth if the protein is increased in excess of 48% to 70 gr. fish. Then there is no benefit in increasing protein in excess of 39-43% in feed for 600 gr. fish. It is therefore possible to reduce the cost of raw materials by lowering the protein content of feed from what it is today without compromising growth.

Jón also says that the increase in fat in the feed causes some increase in the liver percentage in 500-800 grams. cod but it is within what has been found in wild cod inland. However, there is a significantly higher liver percentage in smaller cod with increased fat in the feed. This means that protein can be replaced by fat to a certain extent.

Unequivocal results

The results of the project indicate that there are various options for reducing feed costs. You can use different ingredients and reduce protein compared to today's use. It is also possible to use more fat, especially in larger fish.

Jón says that the results of research on feed for cod farming in this country are unequivocal. "The results indicate that it is possible to reduce feed prices by 30% and thereby reduce production costs for cod by 15%, if raw material prices are taken into account from earlier this year. There are also opportunities to reduce feed costs even further by precisely adjusting the proportions of raw materials in the feed, taking into account the digestibility of the nutrients in them. "

Matís employees have completed a report on water and ice in fish processing in Sri Lanka. They have been overseeing research in this area for the past year and a half and have been working on the final results of the report.

This is a collaborative project of the Icelandic International Development Agency, the Ministry of Fisheries of Sri Lanka and NARA, the Directorate of Fisheries of Sri Lanka. Matís employees were hired to work on this project from 2006 and interpret the data in the final results of the report. Viggó Marteinsson and Hrólfur Sigurðsson, employees of Matís' microbiology department, presented the results at a meeting at the Sri Lankan Ministry of Fisheries last week.

At the same time, two NARA employees were presented with recognition documents for a two-week course they attended at Matís in Iceland in November.

Pictured are Viggó Marteinsson, Tharangika Suvinie Dahanayake, Kumudini Sriyalatha Hettiarachchi and Hrólfur Sigurðsson.

Consumers find stressed farmed fish as good as unstressed. However, it seems profitable for producers to meet increased demands for animal welfare, says in Morgunblaðið's coverage of Emilía Martinsdóttir's speech at Matís' autumn conference. It states that animal welfare and environmentally friendly food production have increasingly aroused public interest at the same time as emphasis has been placed on establishing regulations on aquaculture.

"One of the points of view that has been in the discussion is precisely the welfare of animals in aquaculture production. It is therefore important to investigate whether different treatment of fish in relation to animal welfare actually affects the taste and properties of the product. If that is the case, it could affect consumers, "says Morgunblaðið on Thursday 6 December.

He says that in the autumn of 2006, an extensive pan-European study was carried out as part of Matís' participation in the so-called SEAFOOD plus project, which is funded by the European Union. The aim was to examine whether farmed cod, which were produced with special regard to animal welfare on the one hand and produced in the traditional way on the other, had different quality characteristics. A consumer survey was also conducted to examine whether consumers had different tastes for these products and whether different information about the fire had an effect on how consumers liked products. Such information is important for those who fish, process products from farmed fish as well as sellers, "says an article in Morgunblaðið

It also says that in Iceland the survey was divided into two parts. "On the one hand, over one hundred people came to Matís and tasted Norwegian farmed cod, and on the other hand, about seventy families brought fish home to cook and taste. A similar survey was conducted among consumers in the Netherlands and Spain at the same time," says Morgunblaðin.

Farmed cod using conventional methods was found to have a flakier and softer texture, more reminiscent of wild fish, while farmed cod produced with special animal welfare considerations was found to have a meatier and chewier texture. The consumers who came to Matís to taste fish were told that the fish they were tasting was Norwegian farmed cod, but no information was provided about the production method. "This group of consumers found farmed cod produced using traditional methods to be better than cod produced with special consideration for animal welfare. Ideally, it was the texture and the smell, which they thought was better than the traditional farmed cod," says Morgunblaðin.

Matís and the University of Iceland recently signed an agreement to work closely to strengthen research and education in food science, food engineering, biotechnology and food safety. The agreement also aims to significantly increase the number of undergraduate and graduate students in these subjects at the University of Iceland.

KEY POINTS OF THE UNIVERSITY OF ICELAND AND MATÍS AGREEMENT:

• To increase research in food science, food engineering, biotechnology and food safety.
• To strengthen the theoretical and practical education of university students in food science and related disciplines.
• That the University of Iceland is a leader in selected fields of expertise and attracts students and scholars on an international level.
• That the University of Iceland and Matís use the possibilities for joint operation of equipment for the benefit of joint projects.
• To increase the number of students in undergraduate and graduate studies in food science and related subjects for the benefit of the general public and companies.
• That the University of Iceland be at the forefront of innovation in these fields of study.

Matís (Matvælarannsóknir Íslands) and the Norwegian research company SINTEF have entered into an agreement with the aim of promoting research, development and value in the fisheries and food industry in Iceland and Norway. The agreement enables Matís to participate in research projects in collaboration with SINTEF and Norwegian companies in aquaculture and food research. The agreement will also increase Matís' ability to promote its activities abroad and participate in more international and pan-European research projects.

Close collaboration with the University of Technology in Trondheim

The agreement will also make it possible for Icelandic companies and institutions to develop collaboration with SINTEF and companies and research institutes abroad.

 

SINTEF's main strengths for the Icelandic fisheries and food industry are knowledge in the fisheries sector, such as aquaculture. SINTEF can offer assistance in research and development of cod farming and processing technology in the fisheries sector, including fishing. SINTEF works closely with NTNU (Trondheim University of Technology), which increases the potential of Icelandic educational institutions for international collaboration.

In the same way, Matís can contribute expertise to companies in Norway in processing technology in the fisheries sector, aquaculture and biotechnology research for the fisheries sector.

Contributes to increased knowledge in the Icelandic food industry

"Matís' vision for the future is to strengthen the competitiveness of the Icelandic food industry. We believe that with our agreement with SINTEF, Matís has taken an important step in that direction. SINTEF is a respected knowledge and research company on an international level, which has very valuable knowledge of the challenges facing Icelanders, such as aquaculture and processing technology in the fisheries sector. SINTEF can therefore contribute to increased knowledge in the Icelandic food industry and strengthen the potential of Icelandic companies and universities abroad. The collaboration also opens up new possibilities in research projects on behalf of the European Union. We therefore expect a lot from our collaboration with SINTEF in the coming years and we hope that it will further increase the value in the Icelandic food industry, "says Sjöfn Sigurgísladóttir, CEO of Matís.

About SINTEF: Independent institute for research and development at the University of Technology in Trondheim, Norway. It operates in fisheries and aquaculture, among other places. Also in construction, civil engineering, information technology, chemistry, oil industry and energy industry.

The main objectives of the agreement between Matís and SINTEF

• Work on joint research projects with companies in Iceland and Norway.
• Collaborate on consolidating funding for research projects, not least in large European projects.
• Mutual presentation of partner companies and research projects.

Cecilia Elizabeth Garate Ojeda has taken on the job of specialist at Matís in Ísafjörður. Ceclia, from Peru, graduated with a BCs in Industrial Engineering from the Universidad Nacional de San Agustin Arequipa in Peru in 2000 and an MBA from the Industrial Business School in Madrid, Spain in 2006.

With the introduction of Cecila, there are now four full-time positions at Matís in Ísafjörður.

The University of Iceland and Matís (Matvælarannsóknir Íslands) have decided to work closely to strengthen research and education in food science, food engineering, biotechnology and food safety. The aim is to significantly increase the number of undergraduate and graduate students in these subjects at the University of Iceland in accordance with a co-operation agreement signed by the University of Iceland and Matís.

The role of the University of Iceland consists of research in the field of study within the relevant faculties of the university and guidance of students in master's and doctoral studies, in addition to being responsible for teaching in the relevant disciplines. Matís' role is to be professionally responsible for selected disciplines as well as to ensure facilities for practical learning, teaching and research. Matís will also direct the practical teaching and training of students in BS studies in food science, which aims, among other things, to increase the number of students graduating in the field of study.

The aim of the agreement is, among other things, to strengthen the competitiveness of Icelandic products and the economy, to improve public health and to ensure food security and sustainable utilization of the environment through research, innovation and services.

"Matís is a leading research institute in the fields of food science, food engineering, biotechnology and food safety. Matís has for years been one of the most important partners of the University of Iceland. The university intends to strengthen research and teaching in these areas in the Science Parks, which will be built on the campus in the near future. This agreement is an important part of the University's intention to strengthen formal collaboration with Matís in the field of engineering and science and in the field of health sciences, not least in nutrition and public health. The University of Iceland has set itself ambitious goals for success in research in the coming years, but close collaboration with powerful research institutes such as Matís is an important milestone in that journey, "says Kristín Ingólfsdóttir, Rector of the University of Iceland.

"The agreement with the University of Iceland offers new and exciting possibilities for Matís and we are convinced that it will further strengthen research work in food science and attract more students to such disciplines within the walls of the university. Matís' role is to strengthen the competitiveness of Icelandic products and the economy, improve public health, ensure food security and the sustainable use of the environment. In order for the company to achieve its set goals, it is important that it works closely with the University of Iceland, which is the largest educational institution in the country, "says Sjöfn Sigurgísladóttir, CEO of Matís.