Conflicting assertions are therefore unfounded. This is the result of a quality survey that Matís conducted for the Consumer Association and the National Association of Cow Farmers. The survey and its results are described on the Consumer Association's website.
Following discussions on the quality of ground beef, the National Association of Cow Farmers and the Consumers' Association decided to conduct a quality survey of this product. The Ministry of Fisheries and Agriculture partially supported the project. Matís carried out the survey, which covered eight types of ground beef.
The report and the results of the survey can be found in their entirety here.
For further information, please contact Ólafur Reykdal, olafur.reykdal@matis.is and Óli Þ. Hilmarsson, oli.th.hilmarsson@matis.is.