Tag: Functional foods

Reports

Consumer's evaluation of enriched seafood product concepts / Consumer survey of enriched seafood dishes

Published:

01/03/2013

Authors:

Kolbrún Sveinsdóttir, Kyösti Pennanen, Raija ‐ Liisa Heiniö, Rósa Jónsdóttir, Emilía Martinsdóttir

Supported by:

Nordic Innovation

Contact

Kolbrún Sveinsdóttir

Project Manager

kolbrun.sveinsdottir@matis.is

Consumer's evaluation of enriched seafood product concepts / Consumer survey of enriched seafood dishes

Compared to consumers elsewhere in the West, consumers in Europe seem to be more skeptical about food enrichment, and although food health claims carry a message of health effects, they do not necessarily make the product more attractive to consumers. Therefore, the development of enriched foods requires an understanding of consumer demands. An online survey was conducted to evaluate consumers' responses to product ideas on seafood that had been enriched with omega-3, fish proteins and algae, with different information on possible effects and functional properties. Icelandic consumers (n = 460) evaluated ideas for cod products and the results showed that enrichment of such seafood was a viable option, especially with omega-3. Although information on enrichment had a rather negative effect on people's experience of product ideas, information on ingredients and health effects of consumption had a positive effect on people's experience and the likelihood of buying the products in question. The impact of such information was somewhat greater among those consumers who placed more emphasis on health and had a positive attitude towards targeted foods. Finnish consumers (n = 432) evaluated ideas for salmon products and the results showed that the enrichment of seafood with kelp was one of the best results, especially when information on the reduction of salt content was included. From the results, it can be concluded that the enrichment of seafood is a realistic option. However, it is very important to consider the labels and information to consumers about such products.

Compared to consumers elsewhere in the Western world, European consumers generally seem to be more suspicious towards enrichment of food. Although health claims in food products communicate the health effect, it does not necessarily make the products more appealing to consumers. Therefore, development of enriched foods requires understanding of consumers' demands. The aim of this study was to measure consumer responses towards various concepts of enriched seafood products. Web ‐ based questionnaires were used to study Icelandic and Finnish consumers' responses towards concepts of convenience seafood products enriched with omega ‐ 3, fish proteins and seaweed extracts with different information about possible effects / functional properties. Icelandic consumers (n = 460) evaluated cod product concepts and the results showed that enrichment of convenience seafood was a realistic option, especially with omega ‐ 3. Although information about enrichment had rather negative effects, information about ingredients and health effects positively affected product perception and buying intention. The effect of information was greater among consumers which placed higher emphasis on health and expressed more positive attitudes towards functional foods. Two sets of Finnish consumers (n = 432) evaluated nine salmon product concepts. The results showed that products enriched with seaweed received relatively the highest scores, especially when information about salt reduction was provided. To conclude, enrichment of convenience seafood products with marine based ingredients is a realistic option. However, it is very important to consider labeling and information provided to the consumers.

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Reports

QALIBRA-Heilsuvogin. Fourth Annual Report

Published:

01/12/2010

Authors:

Helga Gunnlaugsdottir, Nynke de Jong, Matthew Atkinson, Heleen van Dijk, Meike Wentholt, Lynn Frewer, Bjorn Thorgilsson, Heida Palmadottir, Andy Hart

Supported by:

EU, Matís

QALIBRA-Heilsuvogin. Fourth Annual Report

This report is the fourth and final annual report of the European project QALIBRA and covers the period 1.04. 2009 to 31.12. 2010. QALIBRA, or “Quality of Life - Integarted Benefit and Risk Analysis. Webbased tool for assessing food safety and health benefits, ”abbreviated QALIBRA (Heilsuvogin in Icelandic), is the name of a European project, which falls under Priority 5, Food Quality & Safety in the 6th EU Research Program. This is a three-year and 9-month project managed by Matís ohf. The project manager for the project as a whole is Helga Gunnlaugsdóttir, department manager at Matís. The aim of the QALIBRA project is to develop quantitative methods to assess both the positive and negative effects of food ingredients on human health. These methods have been presented in a computer program that is open and accessible to all stakeholders on the website project http://www.qalibra.eu. The methods developed test two types of food, ie fish and target foods. Participants in the project are from Iceland, the UK, the Netherlands, Greece; Portugal and Hungary.

This is the fourth and last annual report from the “QALIBRA - Quality of life - integrated benefit and risk analysis. Web - based tool for assessing food safety and health benefits ”project funded by the EC's Sixth Framework Program, Priority 5, Food Quality & Safety. It began in April 2006 and ended December 2009. To assess the balance between the risks and benefits associated with a particular food, they must be converted into a common measure of net health impact. Uncertainties affecting the risks and benefits cause uncertainty about the magnitude and even the direction of the net health impact. QALIBRA has developed methods that can take into account multiple risks, benefits and uncertainties and implemented them in a web ‐ based software for assessing and communicating net health impacts. The methods and software developed by QALIBRA were used to carry out detailed case studies on the benefits and risks of oily fish and functional foods. The software developed in the project to assess and integrate beneficial and adverse effects of foods is available at the website of the project http://www.qalibra.eu. Participants in the project: Matís, Iceland, coordinator, The Food and Environment Research Agency United Kingdom, National Institute of Public Health and The Environment, The Netherlands, Wageningen University, The Netherlands, University of Patras, Greece, Altagra Business Service.

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Reports

QALIBRA Final activity report / Final Report QALIBRA

Published:

01/12/2010

Authors:

Helga Gunnlaugsdóttir, Andy Hart, Anna Kristín Daníelsdottir

Supported by:

EU, Matís

QALIBRA Final activity report / Final Report QALIBRA

This report is the final report of the European project QALIBRA or “Quality of Life - Integrated Benefit and Risk Analysis. Webbased tool for assessing food safety and health benefits ”or QALIBRA - Heilsuvogin in Icelandic. Matís ohf managed the project, which was partly funded by the European Union, with a total of seven participants from six countries. The project began on April 1, 2006 and formally ended on December 31, 2009, but the final completion lasted until 2010. This report describes the main results, benefits and results of the project. The aim of the QALIBRA project was to develop quantitative methods to assess both the positive and negative effects of food ingredients on human health. When we eat food, we get both negative and positive elements in the body and until now, food risk assessment has been limited to examining the effects of individual substances on living beings (eg experimental animals). The QALIBRA project developed methods that take into account both the negative and positive aspects of food consumption and evaluate the overall impact of the risks and benefits on human health as well as the uncertainty of the assessment. These methods have been presented in a computer program that is open and accessible to all stakeholders free of charge on the project's website http://www.qalibra.eu. The methods were tested on two types of food, ie fish and target foods.

This is the final report to the commission from the “QALIBRA - Quality of life - integrated benefit and risk analysis. Web - based tool for assessing food safety and health benefits ”project. QALIBRA was an EU 6th Framework project with seven partners, conducted between 1st April 2006 and 31st December 2009, although the finalization of project was accomplished in year 2010. In this report the objectives, main work performed and achievements of the project to the state‐ of ‐ the ‐ art are summarized. To assess the balance between the risks and benefits associated with a particular food, they must be converted into a common measure of net health impact. Uncertainties affecting the risks and benefits cause uncertainty about the magnitude and even the direction of the net health impact. QALIBRA has developed methods that can take into account multiple risks, benefits and uncertainties and implemented them in a web ‐ based software for assessing and communicating net health impacts. The methods and software developed by QALIBRA were used to carry out detailed case studies on the benefits and risks of oily fish and functional foods. The software developed (QALIBRA tool) in the project to assess and integrate beneficial and adverse effects of foods is freely available on the website of the project http://www.qalibra.eu.

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